FLX Tour expands merch offerings, launches online store

ROCHESTER, N.Y. (FLX) — It’s never been a better time to be an FLX Tour fan.

Officials announced Friday an expanded merchandise selection with the launch of the Tour’s new Etsy store.

“I saw an Instagram reel for an easy way to make some money by connecting a Printify to an Etsy and obviously I had some time to kill at work and next thing you know, we got a functional store, I think,” said FLX Tour Co-Commissioner Matt Driffill.

The new Etsy store is currently offering T-shirts, hoodies, hats, and crewneck sweaters. The store also currently offers performance socks, underwear, and an official FLX Tour pint glass.

At press time, we have absolutely no idea if this system will actually work, but I suppose we’ll find out if/when an order is placed.

“I got some ball markers in my kitchen. Boxes of ’em. I don’t know how to put them on the internet, but that’s next on our to-do list,” FLX Tour Head of Content and Rules Czar Joey Mortillaro said.

Officials say they are excited about the initial roll out and think this is a great opportunity to continue to grow the game for fans and Tour pros alike.

Sources say leadership will look to continue to add items into the online store, including polos, pants, shorts, accessories, poster art, and more.

Tour officials say they will also continue to offer merch through locally sourced vendors, as they did with the initial polo drop earlier this season.

“Frankly we’ve been operating in the red all year long so hopefully this can inject a little capital into our operation,” FLX Tour Co-Commissioner Shane Driffill said. “Don’t get me wrong, I’m going to miss golfing when winter comes, but it’ll be nice not going to paycheck to paycheck because we’re buying all these stupid big checks and trophies.”

The FLX Tour’s 2023 season comes to a close at the FLX Cup, taking place at Shadow Lake Golf Club on October 14, 2023. Click here for more information on that tournament.


Latest News

  • Horne section: Tour pro bails on tournament at 11th hour

    Horne section: Tour pro bails on tournament at 11th hour

    ROCHESTER, N.Y. (FLX) — The mostly scandal free FLX Tour announced Thursday an update for the upcoming Genesee Invitational. Seasoned veteran Todd Horne notified Tour leadership that he would be unable to participate in Sunday’s event. Although personal reasons are personal reasons, sources say leaders were and remained stunned that he waited until three days…

  • Teams and tee times announced for 4th annual Genesee Invitational

    Teams and tee times announced for 4th annual Genesee Invitational

    ROCHESTER, N.Y. (FLX) — The 2025 Genesee Invitational is set for Sunday, August 24 at Genesee Valley Golf Course, and it promises to be one of the biggest stops on the FLX Tour calendar. The first tee time is at 9:30 a.m., with players squaring off in a two-man best ball format. Teams were drawn…

  • Field announced for 2025 Genesee Invitational

    Field announced for 2025 Genesee Invitational

    ROCHESTER, N.Y. (FLX) — FLX Tour officials announced Thursday the finalized field for the upcoming Genesee Invitational, the Tour’s third major of the season. The annual two-man best ball tournament will take place Sunday, August 24 at the world famous Genesee Valley Golf Course. Forty young men are registered to participate for glory, honor, and…

  • Registration opens for 2025 Genesee Invitational

    Registration opens for 2025 Genesee Invitational

    ROCHESTER, N.Y. (FLX) — Wasting no time turning the corner on the calendar, FLX Tour officials announced Tuesday that registration is now up for the 2025 Genesee Invitational. The annual two-man best-ball tournament will take place at the world famous Genesee Valley Golf Course on Sunday, August 24, with the first group scheduled to tee…

  • Christ, Kozak claim crown at thrilling Churchville Classic

    Christ, Kozak claim crown at thrilling Churchville Classic

    CHURCHVILLE, N.Y. (FLX) — The stage was set and the stakes couldn’t have been higher Saturday for the 2025 Churchville Classic. Tying the largest field in FLX Tour history, 44 youngsters making up 22 teams teed it up under blue and sunny skies for the annual two-man scramble tournament. What followed will be remembered to…